Express cost rises behind thinking

Never communicated with "up" move

 

Besides, this price, yuantong zhongtong protagonist and "da" (a spool ShenTong express, yuantong express, express, huitong express zhongtong YunDa express) in, YunDa, up from huitong and 0.5 yuan to 2 yuan per kilogram.

 

At present ShenTong still holding except the reporter in the remaining four express company's see, on October 27, yuantong issued from November 1, shipments of prices in the original is conducted on the basis of an increase in the "book of the accused, huitong customers, YunDa, zhongtong within ten days of intensive follow-up.

 

With freight prices happens to have the same view is, above, and express companies "against the customer book given price reason also amazing consistent, all because of" transportation cost and labor costs rise ceaselessly ", and special mention "by recently fuel costs once again raised" influence.

 

Reporters from contact by the express company many taizhou branch of responsible and disclosed that they are sent from the office price notice, and already according to "customer hair piece quantity", started to implement different degree of price strategy.

 

Taiwan post courtyard logistics professional entancement Ernest l, said the express industry in a fully competitive market environment, individual companies rose freight undoubtedly immediately become consumer JianDuo, so finding common cause collective price hikes, become companies never consultation, but do almost on the same reasons for the rise.

 

Prices representation: fuel shock wave

 

The national development and reform commission announced late October, October 26 on, the retail prices of gasoline, diesel per ton increase 230 yuanhe 220 yuan, diesel prices since June 2009 has risen since the whole 2240 yuan per ton.

 

For this fuel prices are rising impact, the controller of the company that ShenTong express jiaojiang to reporters calculate a pen was zhang: oil fee rose after, the company of each car every day approximately multi-purpose 10 yuan a month oil fee, multi-purpose 3400 yuan; The company forty cars, a month before is more than 1 million yuan to the fore.

 

"The prices improve really compressed many profit space, but not become the main reason of freight prices." As express company and counterparts rivals, the official admits, oil is more the freight rising "excuses, the fundamental reason lies in" everybody to price war play to the limit, don't have action, really much."

 

From express price and service level comprehensive view, with dhl-sinotrans international (DHL) as a representative of the foreign capital enterprise, China post EMS and motion before1st nextmonth belong to high-end, and "a spool of" and most private express company go is low-end route.

 

Low-end express enterprises with low price seizes the market. Who asked not to be named the personage inside course of study to reporters calculate pen "bitter account" : now taizhou market jiangsu every ticket freight low to 6 yuan, even 5 yuan, and the cost is a ticket express by 1 portion of the 8 cents face single, 1 yuan of right-and-left outside bags, and accounts for the big transportation constitutes. "This price profit is very thin, oil fee rises again, very this."

 

Year three up behind the low-cost disorderly war

 

In fact, from the end of 2009, express has so far have 3 price increases. Last November, express industry has lifted a share price boom, During the Spring Festival period, and appear once price shock wave. While each rises, basically be conclusively from "a spool of".

 

By rights, with every price of $1 to $2 to calculate, 3 times after prices, express freight not lower to five or six yuan a ticket. But the reporter in investigation found that even after a sharp increase in the prices of such low freight still can be found everywhere.

 

Provincial logistics enterprise comprehensive evaluation committee ZhuJianZhou expert commissioner, said by increasing the freight ability to pass along cost is the express industry cope with rising oil prices customary practice. But the increase rate is not easy thing, on the one hand, want to pass to reduce cost price surge pressure; Fearing afer affect turnover, express company into a dilemma.

 

"For those everyday hair dozens, hundreds of ticket express ticket big client, he can always choose lower express company." ZhuJianZhou said, in a region with a dozen express company homogeneity, freight price competition more like a pretence, or will only up to rare hair retail body, and express in express company customer retail make up only a small proportion of the shares.

 

"Bright rise real does not go up, this rise up can't afford", reflecting the low-end express company helpless.

 

"Competition strategy" father of Michael porter puts forward, the enterprises must win the competitive advantage, can use the basic competitive strategy is only two kinds: cost-first strategy and the differentiation strategy. The enterprise makes competitive advantage is mainly rely on products and special services, rather than the cost of products and services.

 

Obviously, cost-first strategy requires enterprises the cost control to a lower level than competitors. But for a long time, the low-end express company unceasingly through mutual demand for customers, the price war brought chaos behind is vicious competition in circulation, ZhuJianZhou said, this is why express freight times after prices, but always in the "piaffe plateaued".

 

Source: web