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Recently, in the red state of U.S. postal began to send free product samples, residents to attract new customers, testing new products and increase sales.
U.S. postal introducing innovative cooperation services, and thousands of U.S. residents will receive equipped with food and personal care samples "sample exhibition box" to stimulate consumption, and send the results to the relevant manufacturers.
This activity in full swing, the United States more than 25,000 name after Austin (Texas), Chicago (Illinois), Denver (Colorado) target customers and other attend customer will receive U.S. postal send "sample exhibition box parcel.
"Sample exhibition box" is a kind of set direct mail influence and samples of the marketing effect for the integration of marketing service for consumer goods, producers sales. The "sample exhibition box" with the us postal cooperation by StartSampling company combination and distribution.
In May 2010, according to the market tests in 95% of the recipient says E-mail received "sample exhibition box" very happy. Those polled general says, have love exhibition box products surveyed said 98% of the very interested to product combination, 97 percent of people think the products suitable for their exhibition box. Lots of survey participants also said that in tried product samples, they bought corresponding products.